Decode Your Skincare : The Beginner’s Guide to INCI Names, EU Standards & Clean Beauty

Ever flipped over your serum and thought, "What in the world is Butyrospermum Parkii?"

(It’s shea butter. But the label didn't want to make it easy.)

Welcome to the world of INCI names - skincare’s official language. It looks like Latin. It sounds like science class. But once you know how to read it? You’ll never fall for greenwashing again.

Let’s break it all down: the what, the why, and how JiViSa keeps your skincare radically transparent, EU-compliant, and backed by ancient Ayurveda + modern science.

What Is an INCI Name?

INCI stands for International Nomenclature of Cosmetic Ingredients.
It’s a universal naming system that lists ingredients by their scientific or Latin names; so there's no room for confusion (or sneaky marketing).

Examples:

• Aqua = Water

• Niacinamide = Vitamin B3

• Aloe Barbadensis Leaf Juice = Aloe Vera

• Curcuma Longa Root Extract = Turmeric

Wherever you are in the world, these names stay the same. Which means what’s listed on a JiViSa bottle in India is exactly what you’d see in France or Japan. No translation errors. No ingredient hide-and-seek.

Why INCI Matters for Your Skin (and Safety)

Unlike "common names" like "natural extract" or "botanical complex" (which can mean anything), INCI names tell the full story.

📌 The real benefit? Transparency.

• You know exactly what’s going on your face.

• It helps avoid allergies or reactions.

• You can compare products fairly.

And when combined with EU compliance? Now we’re talking serious skincare safety.

The EU-Compliant Skin Wellness

The European Union bans 1,300+ harmful ingredients in cosmetics.
The U.S. bans just 11. (Oof.) India? Still catching up.

JiViSa formulates to meet these higher EU standards – not because we have to, but because your skin deserves it.

We say NO to:

• Parabens (certain banned forms)

• SLS/SLES

• Mineral oils

• Harsh preservatives

• Non-disclosed fragrance blends

We say YES to:

• Botanical extracts that are deeply effective

• Ayurvedic actives like turmeric, sandalwood, reetha

• High-quality, IFRA-certified fragrances and compliant colorants (clearly declared, used safely)

• Lab-tested safety and transparent ingredient breakdowns

Unlike popular (marketing) belief EU-compliant or "CLEAN" doesn’t mean "no fragrance" or "no colour". It means that every ingredient is rigorously tested for safety and dosage limits, especially for leave-on products like creams and sunscreens.

Our goal? Clean, conscious skincare that earns your trust and your glow - with no hidden nasties, and no vague claims.

How to Read a Skincare Label (Like a Pro)

👀 The ingredients are listed by concentration. So the first five? Those are your power players.

 Pro tip: Google an INCI name if you don’t recognise it, or check on INCIDecoder.com. Or better yet, ask JiViSa.

Red Flags on Your Label

🚩 Ingredients to avoid:

• Parabens (especially Propyl-, Butyl-, and their salts)

• PEGs

• SLS/SLES

• Phenoxyethanol (when used above safe concentrations)

• "Fragrance" (without any explanation)

If you can’t pronounce it and can’t verify it? Probably best not to put it on your face.

JiViSa = Skincare with Nothing to Hide

We believe in radical transparency. That’s why every product page at JiViSa lists:

• INCI name

• Ayurvedic origin

• What it does

• Why it’s there

And of course, it’s free from EU-banned nasties. Always.

Shop Clean, Ingredient-Proud JiViSa Bestsellers:

Shop EU-Compliant Face Care, click here.

Shop EU-Compliant Hair Care, click here.

Shop EU-Compliant Bath & Body Care, click here.

Still Confused by Your Label?

We get it. Skincare should nourish, not confuse.

📧 Email: hello@jivisa.in
📞 Call us: +91 9760603994

Your glow deserves honesty.
And your skincare should speak your language.

JiViSa: Wellness, Inside Out.
Clean. Conscious. Ingredient-wise.