Sarika Panchhi
Founder & C.E.O.
Where nature isn’t a trend, it’s tradition. Where turmeric, rose, and reetha aren’t ingredients; they’re part of life.
But modern skincare & lifestyle forgot its roots.Wellness became noise.
So we built JiViSa: where Ayurveda’s timeless wisdom meets clean, proven science.Where every ritual is crafted for real life - YOURS.No toxins. No false promises. Just radically honest formulas that nourish, protect, and glow with you - across face care, hair care and bath & body.
This is wellness, inside out. This is JiViSa.
Born and raised in Dehradun, Sarika spent 25 years in aviation and consulting before coming home to build a wellness brand on the ingredients she grew up with. In 2020 she started JiViSa with co-founder Snehi Singh, on one rule.
“If we can’t give it to our parents or children, we don’t take it to market.”
We are a group of women full of life, dedicated to well-being and cheerleaders of the spirit of JiViSa. We find strength, support and profound life learnings from each other, our extended tribe of customers and trusted business partners.
Founder & C.E.O.
Co-Founder & Brand Head
Head R&D, Partnerships
Head Operations

Our daily dose of inspiration
Swati, Preeti, and Shaalu refused to let their circumstances define them.
When denied education and asked to settle for housework by the society, they demanded dignity, hope, and a chance to rewrite their futures. Today, they manage inventory, package orders, handle vendors, and master tech to streamline their work - all while striving to outdo themselves, every single day.
Crafted at the foothills of the Himalayas. Designed to elevate the world’s finest guest experiences - for hotels, airlines and companies.
Clean, customisable wellness boxes that reflect your care - curated for guest welcomes, brand milestones, and moments that matter.
We design guest experiences with sensory storytelling. Blending Ayurveda and modern science, we tailor signature rituals to your brand’s soul and space.
JiViSa Cares is an initiative straight from the heart, where we provide opportunities for women from the quaint local towns of Uttarakhand. We offer them a platform to create beautiful handmade products from locally sourced materials and ingredients.